To combat piracy, the Tamil film industry and law enforcement agencies implemented several measures in 2019. These included:
: Focus on the Indian Copyright Act, 1957 , specifically Section 51, which deals with copyright infringement and the "communication to public" without authorization.
In 2019, the Indian government and the Department of Telecommunications (DoT) began aggressively blocking piracy domains. However, Tamilyogi adapted by constantly changing its domain extension: from .com to .net, then to .io, .co, and .in. The "Tamilyogi 2019" search term became a survival guide for users chasing the latest working mirror link.
Tamilyogi is a notorious piracy website that was launched in 2014, with the primary objective of providing free access to Tamil movies, TV shows, and music. The website quickly gained popularity, and by 2016, it had become one of the most visited piracy sites in India. Tamilyogi's success can be attributed to its user-friendly interface, vast collection of content, and the fact that it was one of the first websites to provide same-day releases of Tamil films.