If you are a creator or just an influencer wannabe, you need to understand the specific niches within "college fashion." Here are the top three content buckets generating millions of views:

The biggest trend right now? Walk into the dining hall like it’s a runway. Wear the red lipstick on a Tuesday. Wear the platforms even though you’ll be standing in line for coffee for 15 minutes.

For most students, comfort is the priority for long days of classes and walking across campus.

To generate endless style content, you need a capsule wardrobe that acts as a foundation. These are the five pillars of the college ecosystem: